About Us
Building companies with intent, not opportunism.
iAdvanceGroup is a diversified holding company founded and directed by Ameen Stemmet — built around a simple discipline: identify a problem worth solving properly, and build a focused business around it.
Founder & Director
Ameen Stemmet
Ameen founded iAdvanceGroup to bring a single operating discipline to a collection of very different industries — sport, technology and education. Rather than chasing every opportunity, the Group builds slowly and deliberately, only entering a market where it believes it can genuinely move the needle for the people it serves.
That philosophy shows up in the detail: race organizers who no longer dread entry admin, businesses whose CRM finally matches how they actually sell, and students whose progress is visible in real time rather than once a term. Every business inside the Group is judged against the same standard — strategy first, measurable impact, sustainable growth.
Our Vision
Empowering businesses. Inspiring individuals. Building a better future.
Our Mission
To build innovative digital businesses that simplify life, improve performance and create lasting value through technology, education and intelligent solutions.
Core Values
What holds every business in the Group to the same standard
Innovation
We embrace change and create solutions for the future.
Integrity
We do the right thing with honesty and transparency.
Excellence
We are committed to delivering high quality in everything we do.
Customer Success
We grow when our customers succeed.
Continuous Improvement
We never stop learning and improving.
Collaboration
We achieve more together as a strong team.
Business Philosophy
Depth over breadth, every time
We would rather run three businesses exceptionally well than ten businesses adequately. Each subsidiary has room to build its own identity, its own team culture and its own product roadmap — but every decision is measured against the same three words: Strategy, Impact, Growth.
Solve the real problem, not the obvious one
Build for the people who use it daily
Measure impact, not just activity
Grow deliberately, never recklessly
Our Journey
Milestones along the way
2021
iAdvanceGroup Founded
Ameen Stemmet establishes iAdvanceGroup with a single principle: build businesses that solve real problems properly.
2022
iRace.Online Launched
The Group's first subsidiary goes live, bringing structured entry and timing management to local race organizers.
2023
iOracleWeb Established
A dedicated web, CRM and automation studio is formed to serve growing businesses beyond the sporting sector.
2024
iStudySmart Introduced
The Group enters education, pairing live tutoring with AI-driven learning tools for students and parents.
2025
120+ Projects Delivered
Across all three businesses, the Group crosses 120 completed projects and engagements.
2026
Building the Next Chapter
iAdvanceGroup continues to invest in platforms, people and partnerships across every subsidiary.
3
Businesses Under Management
5+
Years Building
120+
Projects Delivered
98%
Client Satisfaction
Let's Build Together
Want to work with us?
Whether you're organizing a race, growing a business, or supporting a student — we'd like to hear about it.